The client company was a new entrant in the fashion e-commerce space. They'd scaled well using PPC, but were looking to develop their own traffic and sales-generating assets. They'd managed to scale traffic to 4 figures, but wanted to go beyond that. We were brought on as a linkbuilding partner, working alongside other SEO providers to increase traffic quickly.
Search Engine Marketing
Ecom Company
Client
Search Engine Optimization
Traffic
Traffic
Brief
Services
The problem
The client's niche was highly competitive for their target keywords. Most of the content published on-topic was highly homogenous. To outrank the competition, we needed to help the client build backlinks competitors didn't have.
Our Strategy
We used HARO and Pitchbox to acquire backlinks competitors didn't have - and couldn't buy - on our client's behalf. We ghostwrote thought-leading query responses with the help of leading journalists and content writers.
Results
We earned 20 DA 50+ backlinks using journalist outreach. The customer's own DA went from 16 to 34, and impressions immediately went up 150%. Over the next 3 months, traffic went up around 3x - and traffic value more than doubled.
$2,700
Traffic Value Results
$10,920
7,314
32,470
Start
of the project
of the project
Value
Monthly visitors
After
our involvement
our involvement
Value
Monthly visitors
Brand Identity
Brand Identity
Product Photography
Logotype, Brand Identity
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For your thoughts
© Slayers Team, 2022
Playing to Win
Ras al Khaimah, United Arab Emirates
